REVV for Mobile may access, index, and cache reqrequests made from publishers’ mobile websites and applications ("Publisher Sites”) to our system. When providing REVV for Mobile Services, REVV for Mobile collects data from Publisher Sites (as described in more detail below) and uses such data for a number of purposes, including providing publishers, advertisers and others with aggregate information about traffic and site usage. To collect information, REVV for Mobile drops cookies or uses other technologies to optimize advertisements served and to personalize advertising content for visitors to Publisher Sites. We also use such information to prevent users from seeing the same advertisement repeatedly, to monitor and identify fraudulent clicks, and to collect data regarding the success and click-through rate of advertisements.
REVV for Mobile collects or receives information about visitors to Publisher Sites such as session and click information, device information, unique device identifiers and geo-location. REVV for Mobile may also derive location information from wireless carriers, certain third-party service providers, or directly from mobile devices. From the Publisher Site providers, REVV for Mobile may receive and use non-personally identifiable information (such as demographic data or interests) about Publisher Site visitors to provide information to advertisers and others and to help us display advertisements that may be of interest to Publisher Site visitors.
Third party advertisers, publishers and ad networks do not have access to Publisher Site visitors’ Personal Data, except that, if a visitor chooses to share it (for example, by entering an email address in order to receive an offer or promotional code, or providing a telephone number to receive a text message alert), then REVV for Mobile shares this Personal Data with the applicable advertiser only to fulfill the Publisher Site visitor’s request, and we delete this information when it is no longer needed.
If you are a Publisher Site visitor, you can opt-out of receiving REVV for Mobile cookies by clicking on this link from your mobile device: http://adserver.mobsmith.com:8080/donotrack .
Personal Data That You Provide Through the REVV for Mobile Services:
We collect Personal Data from you when you voluntarily provide such information, such as when you contact us with inquiries, respond to surveys, sign up to receive information or updates from our partners, register for access to the REVV for Mobile Services or use certain REVV for Mobile Services. Personal Data we collect may include for example, your name; home and/or business address; e-mail address; home and/or business telephone, wireless and/or fax number; and credit card and other payment information.
When you interact with REVV for Mobile or our partners through the REVV for Mobile Services, we receive and store certain personally non-identifiable information. Such information, which is collected passively using various technologies, cannot presently be used to specifically identify you. REVV for Mobile may store such information itself or such information may be included in databases owned and maintained by REVV for Mobile affiliates, agents or service providers. The REVV for Mobile Services may use such information and pool it with other information to track, for example, the total number of visitors to our Site, the number of visitors to each page of our Site, and the domain names of our visitors' Internet service providers.
Aggregated Personal Data:
In an ongoing effort to better understand and serve the users of the REVV for Mobile Services, REVV for Mobile often conducts research on its customer demographics, interests and behavior based on the Personal Data and other information provided to us. This research may be compiled and analyzed on an aggregate basis, and REVV for Mobile may share this aggregate data with its affiliates, agents and business partners. This aggregate information does not identify you personally. REVV for Mobile may also disclose aggregated user statistics in order to describe our services to current and prospective business partners, and to other third parties for other lawful purposes.
Our Use of Your Personal Data and Other Information:
Our Disclosure of Your Personal Data and Other Information:
REVV for Mobile is not in the business of selling your information. We consider this information to be a vital part of our relationship with you. There are, however, certain circumstances in which we may share your Personal Data with certain third parties without further notice to you, as set forth below:
- Business Transfers:
As we develop our business, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, dissolution or similar event, Personal Data may be part of the transferred assets.
- Related Companies:
- Agents, Consultants and Related Third Parties:
REVV for Mobile, like many businesses, sometimes hires other companies to perform certain business-related functions. Examples of such functions include mailing information, maintaining databases and processing payments. When we employ another company to perform a function of this nature, we only provide them with the information that they need to perform their specific function.
- Legal Requirements:
REVV for Mobile may disclose your Personal Data if required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation, (ii) protect and defend the rights or property of REVV for Mobile, (iii) act in urgent circumstances to protect the personal safety of users of the REVV for Mobile Services or the public, or (iv) protect against legal liability.
- Business Transfers:
Links to Other Web Sites:
REVV for Mobile takes reasonable steps to protect the Personal Data provided via the REVV for Mobile Services from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. However, no Internet or e-mail transmission is ever fully secure or error free. In particular, e-mail sent to or from the REVV for Mobile Services may not be secure. Therefore, you should take special care in deciding what information you send to us via e-mail. Please keep this in mind when disclosing any Personal Data to REVV for Mobile via the Internet.
Access to Information; Contacting REVV for Mobile:
To keep your Personal Data accurate, current, and complete, please contact us as specified below. We will take reasonable steps to update or correct Personal Data in our possession that you have previously submitted via the REVV for Mobile Services.
You may contact us by emailing mobileContact@rubiconproject.com
Welcome to the web site (the "Site”) of REVV for Mobile, Inc. ("REVV for Mobile”, "we”, "us” and/or "our”). This Site is operated by REVV for Mobile and has been created to provide information about our company its simple mobile advertising platform and services for local advertisers, agencies and publishers (together with the Site and related services, the "REVV for Mobile Services”) to our Site visitors and others who use and interact with the REVV for Mobile Services ("you”, "your”).